Queen B has been making waves in the beauty world with her latest venture. Buckle up, because Beyoncé is about to grace your locks with her highly anticipated hair care line, Cécred! While the pop star is reluctant to share any elaborate details to hype up the launch, that doesn't mean we don't know anything about Cécred.
Comparing Beyoncé's Cécred Hair Brand to Popular Hair Brands…Briogeo, Innersense… | Sherice Camille
In true Beyoncé style, the Grammy-winning icon took to Instagram to drop the bombshell: Cécred will be making her grand entrance on February 20. "Hair is sacred," she declared as she exited the Beyhive in a frenzy.
Cécred, the brainchild of Beyoncé, goes deep into her roots—literally. Queen B grew up in her mother Tina Knowles’ Headliners Hair Salon in Houston, and her hair journey comes full circle with this launch. A visual feast of hair artistry and family nostalgia, the teaser video gives us a glimpse into the essence of the brand.
The launch video features clips from Beyoncé’s childhood spent at her mother’s salon, Headliners, projected onto a makeshift screen. The video sequence quickly switches between archive footage of her family and video clips of women of all hair textures getting their hair conditioned. It’s a celebration of the power of community, the power of women, and the significance of hair in shaping identities. The intriguing visual journey promises a range of products that will revolutionize your hair care routine.
