It's the shade that floods the nourishment and transforms plain locks into luscious sweet locks: brown sugar brunette. This color trend is making waves on Pinterest and isn't just a fad: it's a tasteful sensation sweeping the style scene.
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Brown sugar hair really gained momentum in 2024. What sparked this craze? It's not just a trend; it is a reflection of our search for natural beauty. People are turning away from complex shades and are drawn to embracing their uniqueness. “It's definitely become more popular in recent years and I think it has a lot to do with the natural beauty trends popping up on the internet,” reveals Nate Masterson, a hair care expert at Maple Holistics.
The magic of brown sugar brunette is reflected in its adaptability to different skin tones. Those with warm skin tones will rock this hair color! It perfectly matches the warmth of their skin and also suits those with olive or golden undertones. Guess what? If you have hazel or green eyes, brace yourself! This shade makes your eyes pop and draws everyone towards your mesmerizing look.
But wait, it doesn't stop there. Even cooler undertones can find their match with the right adjustments. Light-haired newcomers to the brunette world and inherently brunettes looking for an understated yet powerful transformation all find comfort in this shade. “It can be worn in different ways, from a sleek and sophisticated look to a beachy wave, giving you a unique and chic look,” explains Priyanka Swamy, CEO of Perfect Locks.